{"id":271,"date":"2026-05-19T08:36:44","date_gmt":"2026-05-19T08:36:44","guid":{"rendered":"https:\/\/pronova1.wpenginepowered.com\/?page_id=271"},"modified":"2026-06-25T12:50:50","modified_gmt":"2026-06-25T12:50:50","slug":"general-considerations","status":"publish","type":"page","link":"https:\/\/pronovaab.se\/en\/vara-varderingar\/","title":{"rendered":"Our values"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_section_regular et_flex_section preset--module--divi-section--default\">\n<div class=\"et_pb_row_0 et_pb_row et_pb_gutters1 et_block_row split-section pr-0 split-content-align-center reverse preset--module--divi-row--default\">\n<div class=\"et_pb_column_0 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pronovaab.se\/wp-content\/uploads\/2026\/05\/1000px-11.jpg\" title=\"1000px-11\" width=\"1000\" height=\"667\" srcset=\"https:\/\/pronovaab.se\/wp-content\/uploads\/2026\/05\/1000px-11.jpg 1000w, https:\/\/pronovaab.se\/wp-content\/uploads\/2026\/05\/1000px-11-980x654.jpg 980w, https:\/\/pronovaab.se\/wp-content\/uploads\/2026\/05\/1000px-11-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1000px, 100vw\" class=\"wp-image-255\" \/><\/span><\/div>\n<\/div>\n\n<div class=\"et_pb_column_1 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module btn btn-wrapper btn-secondary-filled\"><div class=\"et_pb_text_inner\"><h1>Our values<\/h1>\n<p>Our core values are the heart of our company culture. We developed the four value words together with all employees at Pronova, and they guide us every day in our decisions, in our production, and in our interactions with our customers.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_1 et_pb_row et_flex_row preset--module--divi-row--default\">\n<div class=\"et_pb_column_2 et_pb_column et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_12_24 et_flex_column_12_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><h3>Engagement<\/h3>\n<p>Our passion for what we do and our ability to inspire others are the cornerstones of our business. Genuine commitment leads to rewarding collaborations, strong relationships, and the best ideas for how we can make things even better for our customers.<\/p>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_3 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_12_24 et_flex_column_12_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><h3>Courage<\/h3>\n<p>Developing and changing requires courage. For us, it means daring to test new ideas, standing up for what we believe in, and having the drive to try again if we encounter challenges along the way.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_2 et_pb_row et_flex_row preset--module--divi-row--default\">\n<div class=\"et_pb_column_4 et_pb_column et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_12_24 et_flex_column_12_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><h3>Clarity<\/h3>\n<p>Through direct and open communication, we reach our goals faster. We strive to always be clear about what needs to be done, by whom, and when. This creates security within the organization and allows us to deliver the right product at the right time.<\/p>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_5 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_12_24 et_flex_column_12_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><h3>Quality<\/h3>\n<p>High quality is a given in everything we do. This applies not only to our machines and bags, but also to how we communicate and the services we provide. Quality is our strongest promise and the foundation of our good reputation.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_1 et_pb_section et_section_regular et_flex_section preset--module--divi-section--default\">\n<div class=\"et_pb_row_3 et_pb_row et_flex_row preset--module--divi-row--default\">\n<div class=\"et_pb_column_6 et_pb_column et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_12_24 et_flex_column_12_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_5 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><h2>Sustainability &amp; Responsibility<\/h2>\n<p>We are consciously and actively working to reduce our climate footprint throughout the entire production chain \u2013 from planning and purchasing to energy-efficient manufacturing and recycling. As recognition for this work, we were awarded the Environmental Prize at the Halmstad Business Gala in 2019. We are also proud partners of WWF Sweden and support their global conservation efforts.<\/p>\n<\/div><\/div>\n\n<div class=\"et_pb_code_0 et_pb_code et_pb_module display-none-en\"><div class=\"et_pb_code_inner\"><div class=\"pronova-wwf-container\">\n  <div class=\"pronova-wwf-image\">\n    <img decoding=\"async\" src=\"https:\/\/pronovaab.se\/wp-content\/uploads\/2026\/05\/wwf-2026.jpg\" alt=\"WWF Partner 2026\">\n  <\/div>\n  <div class=\"pronova-wwf-content\">\n    <p>We support WWF Sweden's important environmental and conservation work, both here in Sweden and in other parts of the world.<\/p>\n  <\/div>\n<\/div>\n\n<style>\n.pronova-wwf-container {\n  display: flex;\n  align-items: center;\n  gap: 20px; \/* Det tighta men luftiga avst\u00e5ndet mellan bild och text *\/\n  margin: 0;\n  padding: 0;\n  width: 100%;\n}\n\n.pronova-wwf-image {\n  flex: 0 0 240px; \/* S\u00e4tter en fast men flexibel bredd p\u00e5 bilden s\u00e5 den inte blir f\u00f6r stor *\/\n  max-width: 220px;\n}\n\n.pronova-wwf-image img {\n  width: 100%;\n  height: auto;\n  display: block;\n  border-radius: 4px; \/* Ger en subtil, modern avrundning p\u00e5 h\u00f6rnen *\/\n}\n\n.pronova-wwf-content p {\n  margin: 0;\n  padding: 0;\n  font-size: 13px;\n  line-height: 1.5;\n  font-style: italic;\n  color: #0b2240; \/* En djup, proffsig m\u00f6rkbl\u00e5 ton som matchar industrik\u00e4nslan *\/\n  font-weight: 500;\n}\n\n\/* Responsivitet f\u00f6r surfplattor och mobiler *\/\n  @media (max-width: 1025px) {\n    .pronova-wwf-container {\n      display: block !important;\n    }\n    \n    .pronova-wwf-image {\n    \tmargin-bottom: 20px;  \n    }\n    \n  }\n  \n  @media (max-width: 767px) {\n  .pronova-wwf-container {\n    flex-direction: column;\n    align-items: flex-start;\n    gap: 12px;\n  }\n  \n  .pronova-wwf-image {\n    flex: 0 0 100%;\n    max-width: 100%;\n  }\n}\n<\/style><\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_7 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_12_24 et_flex_column_12_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_6 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module list-check\"><div class=\"et_pb_text_inner\"><h3>Our Responsibility Policy (ISO 26000)<\/h3>\n<p>To maximize our contribution to sustainable development, we operate according to the principles of ISO 26000 \u2013 the world's largest standard for sustainable business. Our policy rests on five pillars:<\/p>\n<ul>\n<li><strong>Business Ethics &amp; Transparency<\/strong><br \/>We act honestly, show consideration, and are as open as we can be in all our relationships.<\/li>\n<li><strong>Accountability<\/strong><br \/>We are aware of our impact on the environment and want to actively contribute to a sustainable society.<\/li>\n<li><strong>Laws &amp; Guidelines<\/strong><br \/>We continuously update ourselves on market norms and embrace human rights.<\/li>\n<li><strong>Stakeholder respect<\/strong><br \/>We always consider how our decisions affect customers, employees, suppliers, and the local community.<\/li>\n<li><strong>Knowledge and follow-up<\/strong><br \/>We ensure our policy is followed in our daily work and evaluate the goals annually.<\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-271","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>En introduktion till Pronova AB:s v\u00e4rdegrund som bygger p\u00e5 engagemang, mod, tydlighet och kvalitet, samt v\u00e5rt aktiva h\u00e5llbarhetsarbete enligt ISO 26000.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pronovaab.se\/en\/general-considerations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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